BLAZE (in business since 1990) is a PR agency specializing in consumer, hospitality, food and healthy lifestyle. Our Santa Monica office is hiring ASAP and we are looking for creative, smart and hard-working people to join our in-house social media team. Please send cover letter and resume to Kat Calbes at kcalbes<at>blazepr<dot>com.
Day-to-day coordination and monitoring of online conversations within the social web about clients, their brand, products, and competition while reporting key insights and recommendations
Track and report analytics for social media clients
Conduct market research and competitive audits
Conduct audience segmentation and creation of personas/profiles
Research and coordinate blogger/online media outreach
Implement initiatives in social networking, web communities and other social media marketing and web technology
Research interactive marketing and emerging media trends and pull specific, relevant stats and insights in support of strategic business cases
Successfully team with agency account teams on social media marketing projects integrated with traditional PR plans
Working with Social Media Community Manager to understand clients’ business goals, requirements, and current marketing plans
1/3 Daily monitoring and engagement
1/3 Reporting and research (weekly and monthly)
1/3 Creative thinking, planning and implementation
Strong understanding of social networking and social media marketing i.e., blogs, social networks, microblogging, podcasts/Web TV, wikis/collaborative software
Understanding of and/or experience in Public Relations including coordination and implementation of PR and marketing tactics
Skilled in Microsoft Office and Macintosh applications
Strong data research and analysis capabilities
Detail-oriented with strong organization and time management skills
Experience in serving client needs and providing deliverables in a timely fashion
1-2 years of experience in Interactive/Online marketing
1 year of experience in client management
Ability to maintain own work flow and meet deadlines
Ability to work in a fast-paced and dynamic environment
Ability to work independently and in a team environment
Visit www.blazepr.com to learn more about the agency, our clients, why we love what we do, etc.
Happy 2011! I’ve been tweeting but not keeping up with this blog as well as I should be.
Last month, I reached out to a few women who worked in PR and social media. I wanted to meet more people like me – people who were social media types and worked in PR firms. A few weeks ago, we met up in Culver City.
Social Media and PR peers - Jan 2011
Left to right: that’s me, Laura from Fleishman, Christina & Christina & Heidi from Murphy O’Brien, and my colleague Shone from Blaze. We’re missing Tiffany from Wunderman.
We talked about clients, tools, and the dynamics in managing clients’ programs within a PR framework. I had such a fun time meeting these women. I feel like I have my own peer group now; even if we’re working in competing firms, there is plenty of work for everyone. (At least I believe so.)
I’m hoping to find a few more peers in Orange County and meet up with Tiffany again. If you are a social media manager or PR/social media hybrid account executive who works at a PR firms in OC, please let me know! I’d love to meet you.
It’s hot in the Valley! It’s blazin’! Get it, get it? [nudge, nudge]
As you may know, I work at Blaze PR** in Santa Monica, and Blaze is hiring! Blaze is building out their social media team, and you’ll be working with me! w00t! I’m excited to help build this team with Blaze.
Here are the links to the job descriptions. I do have the PDFs if anyone needs them. You can comment with your email or email me at chris<at>chrisylam<dot>com, and I can send it over.
We are hiring ASAP. I mean, like yesterday. So if you’re interested in any positions, send in those resumes and cover letters NOW!
Please forward these descriptions to your networks!
** Please note that everything you see, hear, read here on this website is wholly my own. This website and blog do not reflect the opinions of my clients or employers. If you don’t like what you see here, blame me and not my firm(s).
Sadly, our interns from this spring are leaving us this month. They’ve been a huge help to everyone at the office. I started out as an intern as well, and I can tell you that Blaze doesn’t give the random “make me copies” assignment. Blaze lets you work on writing releases, help manage clients’ social media accounts, research (a lot of it), media outreach, get your two-cents in in brainstorming meetings, et al.
Alas I’ve been fortunate to intern at companies that gave me a lot of freedom to get work done and to learn. Blaze was definitely one of these companies.
I would encourage MBA and grad students to apply as well.
Whether you travel for work or for fun, being able to hop on online at your hotel is almost second-nature. Hotel Chatter has released their 2013 report on Hotel WiFi. It lists the hotels that offer “free” and fee-based WiFi … Continue reading →